# Google will now disclose which ads are made with AI

Published: 2026-07-09 · Updated: 2026-07-09 · Category: Regulation

Source page: https://www.sipply.dev/story/google-will-now-disclose-which-ads-are-made-with-ai-fc13030e · 中文: https://www.sipply.dev/zh/story/google-will-now-disclose-which-ads-are-made-with-ai-fc13030e

## Summary

Google has announced a new feature that will identify advertisements created or edited using artificial intelligence. This move is part of a broader effort to improve transparency for consumers, allowing them to better understand the authenticity of the ads they see on Google platforms. By disclosing the use of AI in ad creation, Google aims to build trust with users and address growing concerns about the manipulation of information through automated technologies.

## Key takeaways

- Google is enhancing transparency in advertising by disclosing AI involvement.
- This initiative seeks to build consumer trust in digital advertising.
- The move reflects a growing trend toward accountability in AI usage.

## Why it matters

This initiative is significant as it addresses consumer concerns about authenticity and manipulation in digital advertising, setting a precedent for transparency in AI applications.

- **Product managers:** For product managers, this development highlights the importance of transparency in user interactions and could influence how advertising products are developed and marketed.
- **Developers:** Developers should note that this change may require adjustments in ad creation tools to include AI disclosures, emphasizing the need for clear communication of AI usage.
- **Students and job seekers:** For students and job-seekers, this trend indicates a growing demand for skills in ethical AI practices and transparency, which could be valuable in future job markets.

## Sources

- [Google will now disclose which ads are made with AI](https://techcrunch.com/2026/07/09/google-will-now-disclose-which-ads-are-made-with-ai) (TechCrunch AI, 2026-07-09)

## 中文

### 谷歌将披露哪些广告是由AI制作的

谷歌宣布了一项新功能，将识别使用人工智能创建或编辑的广告。这一举措是改善消费者透明度的更广泛努力的一部分，使他们能够更好地理解在谷歌平台上看到的广告的真实性。通过披露广告创作中使用AI的情况，谷歌旨在与用户建立信任，并解决对自动化技术操纵信息的日益关注。

**要点：**

- 谷歌通过披露AI参与情况来增强广告透明度。
- 这一举措旨在建立消费者对数字广告的信任。
- 此举反映了对AI使用问责制日益增长的趋势。

**为什么重要：** 这一举措重要，因为它解决了消费者对数字广告真实性和操纵的担忧，为AI应用的透明度树立了先例。

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